At Purliearth, we believe a cleaner home starts with a cleaner planet.
Our mission is simple: to reduce waste, rethink everyday habits, and inspire a new standard of sustainable living.
For too long, single-use products have dominated our daily routines, filling bins, polluting oceans, and harming ecosystems. That’s why we’ve made it our purpose to lead the fight against throwaway culture. Not with force, but with smart, natural, beautifully designed alternatives that last
We didn’t start Purliearth just to sell products.
We started it to make a difference.
We’ve joined a global wave of conscious consumers, creators, and change-makers who believe the planet deserves better. Together, we’re pushing back against disposable products replacing them step by step with cleaner, smarter, longer-lasting solutions.
This isn’t just a trend.
It’s a movement.
And we’re proud to be part of it.
We know that no one can save the planet alone. But we also know that millions of small changes across millions of households can create meaningful impact.
By choosing Purliearth, you’re not just making a purchase.
You’re casting a vote for sustainability, for integrity, and for a future where our planet thrives.
Our Swedish Sponge Cloths are the heart of our collection, a 100% natural, reusable, and compostable alternative to paper towels, kitchen rags, and plastic sponges. Made from cellulose and unbleached cotton, they are extra absorbent, quick-drying, and built to last. With every cloth, we challenge the idea that sustainability means compromise. It doesn’t.
Whether you’re taking your first step toward greener living or expanding your eco-friendly routine, we’re here to support you with products that are good for your home and good for the Earth.
Let’s challenge the old habits.
Let’s end single-use waste.
Let’s build a cleaner world, together.
